Product Designer | Design Portfolio

Education

Graduate Diploma of Creative 
Technologies
Interactive Design
Media Design School, Auckland
2020 – 2021

Bachelor of Design 

Fashion Design & Marketing
Massey University, Wellington
2013 – 2016

Skills

User research
Wireframes
Prototyping
Articles and blogs design
Email marketing
A/B testing
Data analysis
Event tracking
Funnel analysis
Session replays

Tools

Figma
Adobe CC
Invision
FramerJS
Google workspace
Sendgrid
Mixpanel
Microsoft Azure DevOps
FullStory
Slack
Trello
ClickUp
Zendesk
Intercom

Work experience

UX/UI Product Designer
Quashed • Auckland
Aug 2022 - Jan 2024

UX/UI Digital Media Designer
Auckland University of Technology • Auckland
Jan 2022 - Aug 2022

Implemented significant UX/UI enhancements on Quashed, resulting in a 59% increase in new user activations. Additionally, led workshops to brainstorm revenue-generating features. Collaborated on A/B tests, resulting in a 33% increase in click-through rates for Market Scan. Strengthened mobile-responsive design to cater to users' preference for mobile devices, accounting for 50% of user engagement, enhancing user experience and mobile accessibility.

Worked closely with the academic and learning technologies team to deliver high-quality finished digital artifacts. Revamped altLAB's website user interface for AUT academic staff, enhancing its aesthetics and streamlining event session functionality and usability based on user feedback and usability testing.

UX/UI Designer
Naked Marketing • Contract • Auckland
Oct 2021 - Dec 2021

Worked closely with the design and sales teams to deliver high-quality finished digital artifacts, prepared for development. This involved design research, moodboarding, wireframing, prototyping website designs, and creating digital assets for content marketing and social media.

Retailer Advocate & Design
Vend • Auckland
Jul 2019 - Aug 2020

Utilised problem-solving skills in a fast-paced setting, handling technical support queries via email, live chat, and calls. Coached customers to optimize cloud-based POS software usage and expanded the help center's resources through knowledge article creation. Collaborated on digital print designs used by the support team in coordination with the project manager.

Customer Success Specialist
Uber • Contract • Auckland
Jul 2018 - Aug 2020

Conducted outbound calls for onboarding new Uber driver-partners in Australia and New Zealand via Uber's CRM software. Performed telemarketing to promote updates and incentives, provided support for inactive accounts, and conducted fraud analysis on active accounts.